PledgeOFF users have self-selected, put real money on the line, and committed to change. The highest-intent audience you'll ever reach — no guesswork, no wasted budget.
Why sponsors choose PledgeOFF
Perfectly targeted
Users self-select by category. A smoking cessation brand reaches only people actively trying to quit smoking — not a general wellness audience.
Committed, not curious
These aren't casual browsers. They put real money on the line. A user with €50 pledged is 10× more motivated than a newsletter subscriber.
Pay for results only
Sponsor a fixed bonus pool. You pay a set amount upfront, winners share it. No cost-per-click, no impressions. Pure performance.
How it works
Simple, transparent, fixed cost.
1
You sponsor a group challenge
We create a challenge in your category (e.g. '30 Days No TikTok'). You commit a fixed bonus pool — e.g. €500 total.
2
Participants join and pledge their own money
Users put their own skin in the game. The financial stake keeps them honest — no incentive to cheat.
3
Winners share your bonus pool
At the end, everyone who completed every day gets their pledge back + a share of your pool. Your brand is the reason they got extra.
Commission structure: You pay a fixed pool (e.g. €500). Winners receive 70% (€350 split among them). PledgeOFF retains 30% (€150). You know your exact cost before signing.
Challenge categories available for sponsorship
🚬Smoking / Vaping cessation
📱Digital wellbeing
🍺Alcohol alternatives
🏥Insurance & health
🎮Gaming / Screen time
🏋️Fitness & wellness
Get in touch
Tell us about your brand and we'll get back to you within 48 hours.